Who We Are

Our mission is to teach the world financial literacy through innovation and experiential learning.

The ability for college students to make progress toward their passions, dreams, and career aspirations is often hampered by financial constraints. This partnership between Grand Valley State University and Fifth Third Bank Foundation will better prepare students to pursue their personal and professional goals through comprehensive, accessible, and learner-driven financial education.
A photo of a big smiling group of people standing in front of a Fifth Third bus. At the front of the photo are two students holding an enormous check from Fifth Third to create the FinLit program.

Frequently asked questions

What is REP4®?

REP4® stands for Rapid Education Prototyping for Change, Learners, Community, Equity. It is a national alliance founded by GVSU and eight other higher education partners across the country designed to empower diverse high school and college students to collaboratively design the future of higher education.

Who are the founders of this program?

REP4®FinLit was founded by Grand Valley State University and the Fifth Third Foundation.

When will REP4®FinLit become available nationwide?

The official launch in Michigan (GVSU) is set for 2025, with a national pilot to follow in 2026. The goal is to break down barriers, demystify personal finance, and make financial literacy and independence content more fun, accessible, and relatable to a broader audience.

What accessibility features are available?

All videos offer closed captioning and transcripts, as well as a written summary and links to cited sources and additional resources. The website is screen reader compatible and offers alt text on images.

Who created this program?

This program was created entirely by a student development team at Grand Valley State University, spanning multiple majors and disciplines. Students took on roles such as peer advisors, content experts, graphic designers, software engineers, filmmakers, and community ambassadors. They led the concepting, content development, and creative execution, producing all tools, art, and videography. Industry professionals reviewed the final materials. Generative AI was used only for brainstorming.